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Customer Acquisition Systems

Your business already sells. It's missing the system to scale it.

Predictable customers. Every week. No more relying on referrals.

Ads + funnel + CRM + automated follow-up — built, run, and optimized for you. Weekly reviews. Everything's yours if you leave.

For businesses making $15K–$500K+ a month with a product or service that already sells.

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Takes 2 minutes · No commitment · 10-min call
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No commitment
Free 10-min call
CLIENTS

Trusted by ambitious operators across service, ecommerce, and education.

Summer Sassin Coaching
Leading Edge Helicopters
Pola Para Mí
RedsoClub
Mad Chuck
Ashley Stambouli
Recovrz
MSD Dental Studio
Açaí Creamary
Summer Sassin Coaching
Leading Edge Helicopters
Pola Para Mí
RedsoClub
Mad Chuck
Ashley Stambouli
Recovrz
MSD Dental Studio
Açaí Creamary
Elevia
Aldana
Eback
Totalscape Design
Buildings
Strong Tower Pool
Home Interior Services
Paoti
Kit
Elevia
Aldana
Eback
Totalscape Design
Buildings
Strong Tower Pool
Home Interior Services
Paoti
Kit
WHY WMM

Most agencies run ads.
We build the entire machine.

Ads alone attract strangers. A system converts them into paying customers who come back and refer — month after month, without you chasing every sale.

USE CASES

Which one are you? Pick your model.

SaaS/Software

From demos to predictable MRR — no more good month, bad month.

Track: demos, free trials, subscriptions, MRR, LTV, etc.

E-commerce

From ads that spike and crash to a stable engine across Meta, Google, and email.

Track: COGs, ATC, carts, all e-com sales/metrics

Call based

Qualified calls on your calendar before your team even picks up.

Track: calls, attendance, quality, conversions, pipelines

Info/education

Consistent enrollments — not just launch-week spikes.

Track: funnels, sales, any metric related to digital sales

Local Business

Local customers captured and routed to you in real time. Nothing dies in an inbox.

Track: physical walk-ins, local leads, table reservations, local ad spend

Methodology
1 / 4

4 Steps to Predictable Acquisition

Step 01

Step 01

Find

We don't guess where your buyers are. We map platforms, intent signals, and competition to invest only in proven ground.

Audience research & segmentation
Platform & channel mapping
Intent signal analysis
Competitor gap audit

The Foundation

You stop guessing where your buyers live.Every dollar you spend next is aimed at people we've already mapped. No more broad-match hope - just focused attention on proven ground.

Step 02

Attract

Creatives that stop the scroll and filter. Only the right buyers move forward — the rest don't even click.

Scroll-stopping creative
Offer positioning
A/B creative testing
High-CTR ad formats

The Pipeline

Qualified attention, on tap.Cold traffic starts showing up warm. Your creative does the filtering, so only the right buyers reach the next step.

Step 03

Convert

Every drop-off point is instrumented. Curiosity turns into calls, signups, and sales with minimal friction.

Landing page conversion
Frictionless checkout
Lead magnet funnels
Appointment setting flows

The Conversion

Traffic becomes revenue.Curiosity turns into calls, sign-ups, and sales. Every drop-off point is instrumented so we know where to push next.

Step 04

Retain

Automated follow-up, reactivation, and upsell turn one-time buyers into recurring revenue — without increasing ad spend.

Email & SMS automation
Database reactivation
Upsell & cross-sell flows
Loyalty nurturing

The Compounding

Every customer becomes two.Automated follow-up, reactivation, and upsell turn one-time buyers into repeat revenue - without adding ad spend.

TESTIMONIALS

Results that speak for themselves.

50+ businesses. $12M+ in attributed revenue. Here's what the operators living it have to say.

Web my money has been really important for the growth of the company.

Luis Álvares

Pola Para Mí

E-Commerce

1 / 10
Case Studies

What the system has done - per vertical.

One card per business model. Real situations, real builds, real numbers - pulled from the team's GHL, Meta Ads, and Google Ads dashboards.

Med SpaAldana Laser Miami
Before

An established aesthetic clinic in Miami with no system, just the owner. Inquiries from Instagram, Google and the website sat unanswered while the front desk was with a patient, no-shows ate the calendar, and hundreds of past clients were never contacted again.

What we built

One CRM with eight treatment-specific funnels, an automated first response over SMS, email and WhatsApp, confirmations and reminders on every booking, reactivation of dormant clients, and full tracking with GA4, GTM and Meta CAPI.

Result
First response from 4+ hours to under 60 seconds
300+ dormant clients rebooked and the no-show rate fell 41% after automated confirmations. The CRM now manages 6,000+ clients and has collected 120K+ emails. A client since 2022, ongoing.

“For the first time the clinic runs without me chasing every lead.”

Read the full story
Home ServicesTotal Scape Design
Before

High-end outdoor living contractor in South Florida building $80K-$250K+ projects, but invisible online: leads arrived at random, cost per lead sat at $150, and there was no CRM or follow-up.

What we built

Google Ads targeting high-income homeowners, a CRM that never lets a lead go cold, a website built to convert, and automated review collection.

Result
Cost per lead from $150 to $30, with $1.6M in tracked pipeline
Leads per month went from 5-8 to 25-40, close rate from 15% to 28%+, and average project size from $60K to $85K+. 15+ months, ongoing.

“We went from hoping the phone would ring to having to hire more people to keep up.”

Read the full story
E-CommerceMadChuck
Before

South Florida streetwear brand with a real community, but disconnected marketing: Meta campaigns drove traffic with no funnel behind them, the email list was an afterthought, and nothing showed which campaigns actually produced purchases.

What we built

Connected Meta Ads, Google Ads, Klaviyo email and Shopify into one tracked system, with seasonal peaks planned instead of improvised.

Result
$529K in tracked ad revenue at 8.8x blended ROAS
Email returned 83.57x on investment, and the Black Friday campaign hit 61.28x. 18+ months, ongoing.

“We went from a local streetwear brand to half a million in tracked ad revenue.”

Read the full story
E-CommerceAshley Stambouli
Before

Luxury fashion brand on Shopify - couture and bridal, with $500-$2,000+ orders - whose revenue only grew when ad spend grew. 31% of revenue went straight back into ads.

What we built

Rebuilt the revenue model around MER as the north star: smarter ads rather than more ads, plus an email engine that produces revenue without ad spend.

Result
Ad dependency from 31% to 11%, with sales up 52%
Peak ROAS of 16.98x and an MER of 8.75, with ad spend down 40%. 17+ months, ongoing.

“I went from spending 31% of revenue on ads to 11% - and my sales actually went up.”

Read the full story
Local BusinessAcai Express
Before

Puerto Rican QSR franchise expanding into Davenport and Orlando, building a customer base from zero in a market where nobody knew them.

What we built

Hyperlocal acquisition: geo-targeted Meta Ads, a Google Ads campaign using a $500 promo credit, and a coupon-to-CRM pipeline through GoHighLevel.

Result
$760 in ad spend built a database of 1,157 customers
$0.66 per customer and a 40% coupon redemption rate driving real foot traffic. 4 months, Dec 2023 to Mar 2024.

“We spent $760 on ads and built a database of 1,157 customers - 40% of them actually walked in and bought.”

Read the full story
Sound like your business?

Let's talk for 10 minutes. We'll show you where you're losing customers.

We review your current system, point out the most expensive leak, and tell you if we're a good fit. No slides. No pressure. No strings.

Book my free call
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HOW WMM STARTED

Why we build systems - not just ads.

Francisco Gutierrez
Francisco Gutierrez
Founder · Strategy & Marketing Lead

Before WMM, I kept seeing the same problem. Businesses were spending money on ads, but the money wasn't turning into customers. Agencies kept tweaking the ads. Nothing changed.

I tried what most people try first - better creative, sharper targeting, cleaner landing pages. It worked for a few months, then stopped. The ads weren't the problem. Nothing was built around them.

The businesses that kept growing had something different. Their follow-up, their funnel, the way they kept customers - it all worked as one connected system. So I built that, end to end, and called it Find → Attract → Convert → Retain.

Today WMM runs that machine for 50+ businesses. Together, they've made over $12M with us, at an average 4.8x ROAS.

“The problem wasn't the ads. It was that nothing was built around them.”

We build and run the whole marketing machine - ads, follow-up, automations, reports - in one place.

We review it every week so revenue keeps growing, not drifting.

We hand over every asset. You could run it yourself if you ever wanted to.

WHAT'S INCLUDED

Everything your system includes — nothing for you to manage.

Every engagement is built to increase conversion quality, shorten response time, and give you operating leverage.

01 / 06

Custom strategy

Adapted to your vertical, your margins, and your real close capacity.

02 / 06

Data-driven creatives

Angles tested weekly. What doesn't convert gets killed.

03 / 06

Optimized funnel

Landing, forms, and checkout built to convert, not to explain.

04 / 06

CRM & automation

Follow-up, reminders, nurturing — without your team touching a thing.

05 / 06

Tracking & attribution

Every dollar spent traced to the revenue it generated.

06 / 06

Weekly reporting

Real numbers, not vanity metrics. You know exactly what's working.

What it would cost you elsewhere

Doing this yourself? Here's what it costs.

Most agencies do one or two of these things. To get all of it, you'd hire about 10 different people at typical US/global market rates. We do all of it with one team.

Setup, if you hire it out

One-off, first 1–4 weeks

  • Tracking + dashboard build (GA4, Meta pixel, attribution)
    $3,000
  • CRM pipeline build (stages, tags, base config)
    $2,500
  • Core automations (missed-call, lead follow-up, confirmations)
    $3,500
  • Ad account structure (Google + Meta rebuild)
    $2,500
  • First creative batch (15–20 ad assets)
    $3,500
  • Funnel baseline (landing page + mobile-optimized CTAs)
    $4,500

Monthly, if you hire it out

Typical US/global agency + fractional rates

  • Meta Ads management (agency retainer)
    $2,500/mo
  • Google Ads management (agency retainer)
    $2,500/mo
  • CRM ongoing management (HubSpot/GHL-style)
    $1,500/mo
  • Email / SMS / WhatsApp campaigns
    $1,800/mo
  • Automations (Zapier / n8n maintenance)
    $1,500/mo
  • Tracking & analytics ongoing
    $1,200/mo
  • Senior software engineer (fractional, ~20 hr/mo)
    $5,000/mo
  • Performance marketing expert (fractional CMO)
    $4,500/mo
  • Dedicated account manager
    $2,500/mo
  • Senior graphic designer (retainer)
    $3,500/mo
If you hire it out
Total monthly if hired separately
~$26,500/mo
+ One-off setup
~$19,500
Your investment with WMM
Scoped to your business after the discovery call — a fraction of doing it all yourself.
We scope pricing once we know your offer, vertical, and current revenue. No templates, no surprises.
We don't promise specific sales numbers. We do promise you'll be better off in 4 months — stronger systems, ads, and AI-readiness — than the day you started, even if you don't continue.
OUR TEAM

The minds that make it happen

A cross-functional team covering strategy, design, development, automation, media buying, and client execution.

Strategy
Creative
Automation
Performance Media
Development
Francisco Gutierrez

Web My Money

Francisco Gutierrez

Strategy & Marketing Lead

Daniel Keinny

Web My Money

Daniel Keinny

Automation Specialist

Juan Forero

Web My Money

Juan Forero

Web & Tracking Specialist

Valentina Tovar

Web My Money

Valentina Tovar

Google / Meta ADS Expert

Maria Pia Zubillaga

Web My Money

Maria Pia Zubillaga

Lead Designer

Sthephania Roman

Web My Money

Sthephania Roman

Sr. Graphic Designer

Jazmin de Zavaleta

Web My Money

Jazmin de Zavaleta

Sr. Graphic Designer

Sabina Arana

Web My Money

Sabina Arana

Account Manager

John Machado

Web My Money

John Machado

Sr. Marketing Expert

Francisco Rousset

Web My Money

Francisco Rousset

A.D / Artistic Director

Milan Veljkovikj

Web My Money

Milan Veljkovikj

Full Stack Developer

Technology & Integrations

Meta and Google bring buyers. GoHighLevel makes sure nobody falls through the cracks. Our tracking stack connects every dollar spent to the revenue it generated.

Google Ads
Meta Ads
Claude
Anthropic
GoHighLevel
HubSpot
GitHub
ChatGPT
Google
Genkit
Gemini
AWS
Azure
Zapier
Make
OWASP
Replit
Figma
Canva
Microsoft Clarity
n8n
Google AI Studio
NotebookLM
Google Tag Manager
Google Analytics
Firebase
Google Ads
Meta Ads
Claude
Anthropic
GoHighLevel
HubSpot
GitHub
ChatGPT
Google
Genkit
Gemini
AWS
Azure
Zapier
Make
OWASP
Replit
Figma
Canva
Microsoft Clarity
n8n
Google AI Studio
NotebookLM
Google Tag Manager
Google Analytics
Firebase
HubSpot
GitHub
ChatGPT
Google
Genkit
Gemini
AWS
Azure
Zapier
Make
OWASP
Replit
Figma
Canva
Microsoft Clarity
n8n
Google AI Studio
NotebookLM
Google Tag Manager
Google Analytics
Firebase
Google Ads
Meta Ads
Claude
Anthropic
GoHighLevel
HubSpot
GitHub
ChatGPT
Google
Genkit
Gemini
AWS
Azure
Zapier
Make
OWASP
Replit
Figma
Canva
Microsoft Clarity
n8n
Google AI Studio
NotebookLM
Google Tag Manager
Google Analytics
Firebase
Google Ads
Meta Ads
Claude
Anthropic
GoHighLevel
FAQ

The questions every owner asks.

What if it doesn't work?+

We don't promise specific sales numbers — no honest partner can. What we do promise: after 4 months your acquisition system, ads, and AI-readiness are stronger than the day you started — an investment that keeps paying off even if you don't continue with us. And everything is built in your own accounts, so you keep all of it.

How fast will I see results?+

Leads typically start landing within the first weeks of active campaigns, and the system stabilizes to a predictable cost-per-acquisition around 60–90 days. No overnight magic — a system that compounds every week.

What do I own if I leave?+

Everything. Your ad accounts, funnels, CRM, automations, and data are built in your accounts from day one. If you ever leave, the entire system stays with you.

Is ad spend included in your fee?+

No — your ad budget is paid directly to Google, Meta, or whichever platform runs your campaigns, and it stays in your own accounts. Our fee covers building and running the system; the ad spend is always yours and fully transparent.

READY TO GROW?

Your competition isn't waiting. Are you?

Book your free diagnosis call. 10 minutes. We'll show you where the leak is and whether we can fix it.

Onboarding capacity
We onboard a maximum of 3 new clients per month.
So every client gets senior attention from day one.
We don't promise specific sales numbers. We do promise you'll be better off in 4 months — stronger systems, ads, and AI-readiness — than the day you started, even if you don't continue.

10-minute fit call

A direct talk about where your marketing is leaking customers.

No-pressure talk

No slides. No hard sell. Just an honest look at whether we're a fit.

Reply within 24 hours

If the timing's off, your intake still goes to the right person.

Step 1 of 3

QUICK INTAKE

Every minute without a real acquisition system is money left on the table.

Takes 2 minutes. No pitch, no commitment.